Canada's largest condominium network
Our Residential network connects brands with Canadian urbanites in over 500 premium condominium buildings in Vancouver, Calgary, Edmonton, Toronto, Ottawa and Montreal. Over 1,500 state-of-the-art digital screens and touchscreens in elevators and common areas including lobbies, mail rooms and parking vestibules, engaging over 2 million condo residents and visitors monthly in highly captive environments where they are most receptive, and where their daily journeys begin and end.
Canada is morphing into a condo nation
In an unprecedented year, CMHC reported the annual pace of urban starts of condos and other multiple-unit housing climbed 9% in the third quarter of 2020, while single-detached urban starts fell 1%. “It has become the starter home for peak millennials and first-time buyers fleeing the nest…as well as their baby-boomer parents looking to downsize,” noted Royal LePage CEO Phil Soper. While the global pandemic affected the lives of Canadians across the board, condominiums rose as a pandemic-proof opportunity for brands to connect with active and social urbanites in captive environments, catapulting residential place-based media as a key consideration in an omni-channel media strategy.
NETWORK AT A GLANCE
Residential highs
Highest digital screen count, highest number of buildings and highest average HHI
Unrivaled
Largest owner-occupied condominium network in Canada
Captivating
Our interactive screens engage residents and visitors in a captive and receptive environment
The sweet spot
Our elevator screens hit the frequency sweet spot, reaching residents at least 4 times daily