Press Release July 10, 2017 MONTREAL – UB Media operating in the Resto-Bar, Campus and Cinema OOH verticals announces its newest membership to the Canadian Out of Home Measurement Bureau (COMB). UB Media’s Cinema Network is the largest independent cinema network spanning the Quebec province, with a concentration in the Greater Montreal Area. It is the first in its media format to be officially accredited by the COMB, applying their impression-based methodology to onscreen cinema advertising.
WHO WE ARE
We are Canada’s fastest growing premium indoor advertising network. UB Media opened its doors in 2008, and since then has rapidly emerged as a major force in the Canadian mediascape. We offer one of Canada’s most powerful indoor advertising networks in Restaurants/bars, campuses and cinemas. Within our three networks we offer an array of products, both static and digital in large and small formats, as well as custom media and event marketing.
We pride ourselves in being an independent media company composed of young, creative and passionate professionals excited about media and our ever-changing field. We love learning about new technologies and platforms to communicate with today’s active consumers whose lifestyle habits have changed. Our goal is to connect our clients with their ideal consumers through captivating and innovative campaigns adapted to today’s generational lifestyle habits.
Reaching Your Target
It’s not just about words and visuals (though they are important), at UB Media we believe that context is everything. We want to make sure your message is relevant to those who see it. That’s why we target your ads to consumers and a clientele relevant to you. That’s what makes effective advertising – when consumers are captivated by messaging that not only applies to them, but also relates to them in a relevant environment.
We reach millions of active consumers weekly though our diverse networks and products.
Depending on your target consumer’s gender, demographic, personal interests, and lifestyle – UB Media enables you to scan the market to identify and target your ideal audience.
Our selection of Resto-Bars include some of the hottest clubs and trendiest restaurants, fine dining establishments, as well as family restaurants and frequented student hangouts.
Our national Campus network allows you to reach over 1.2 million Canadian post-secondary students in over 60 leading campuses across the country.
NEWS AND PRESS
Press Release August 25th, 2015 MONTREAL — UB Media announces the launch of its new digital advertising board. UB Media will be replacing and expanding their digital Resto-Bar network. A total of 2,000 (UB V.20) digital boards will be in market nationally in UB’s Resto-Bar network by the end of 2016
Press Release February 5, 2014 MONTREAL — UB Media, Inc. has announced the acquisition of a majority stake in Montreal- based Fokus Media, operators of Canada’s largest digital signage network in university and college campuses. This transaction now combines UB and Fokus’ campus advertising networks under one roof, with UB now representing over 1,500 media facings in over 54 campuses across the country, in addition to its extensive Resto-Bar and Cinema networks.